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Our Method

Science-backed and drawn from Jorge's 39 books and work with Oprah Winfrey, Steve Harvey, and Khloe Kardashian. Two ways to do it — ours is faster and structured, yours is flexible and free. Your choice.

Option 01

Three steps. Eat for 8, sleep for 8 — and your belly goes first, not last.

One

Find your TRE* window.

Eat for 8, sleep for 8, and the rest just works out.

There's no clock to obey. We'll help you pick your custom 8-hour TRE* window. Just tell us when you wake up — and we'll build the rest of your day around it.

* TRE (time-restricted eating) triggers autophagy — your body's natural cellular renewal that melts visceral belly fat first. Read the studies →

Three ways to run your 8-hour window

Eat (8h)Fast (8h)Sleep — fasting too (8h)

Tell us when you wake up and we'll build your custom window — change it anytime.

Take the quiz on the homepage to get everything else customized to you and emailed to you.

Two

Drink Zero Hunger Water.

Four sticks a day during your TRE* window to turn off hunger.

Zero Hunger Water powder pouring into a glass of water
Stick to four a day — one every two hours.

That's one stick every two hours — a steady drip of minerals that keeps the hunger switch off from your first bite to your last.

Most physical hunger isn't hunger — it's a mineral deficiency. Decades of low-salt advice and depleted soil leave the body short on potassium, magnesium, and sodium — the real regulators of physical hunger. Restore them, and the false hunger signal goes quiet. See the electrolyte science →

Minerals up, hunger down. We've also added a touch of glycine — a small bonus that helps you feel calm and satisfied.

Up arrow: potassium, magnesium, sodium. Down arrow: decreased hunger.
Three

Your belly goes first, not last.

With AI Jorge coaching included — free.

When you're not eating, the body switches to burning its own stores — and the most dangerous fat, the visceral belly fat, leaves first. Follow the protocol and you could lose up to two pounds a week. The framework is the program — stay with it, and your waist becomes your lifeline. Read the peer-reviewed studies →

Meet AI Jorge.

AI Jorge on a phone, held by a woman smiling.

Part of our coaching brings artificial intelligence directly into your daily practice. Every morning — just a few minutes — you check in with AI Jorge to customize your fasting window, plan your meals, and work through anything that comes up that day. Three decades of coaching, distilled into one AI system that is always with you.

What you get: visceral fat loss, belly-first. Up to about two pounds a week when you follow the protocol.

Both ways: belly first, never last.

Your Way
Our Way
Structure
None — use when you want
8-hr TRE window, 4 sticks/day
Best for
Freedom-first, occasional use
Framework lovers, faster results
You get
2 hrs hunger support per stick
Visceral fat loss, belly-first
Pace
Your own
Up to ~2 lb/week

Two ways to start. One quiz to point you.

Take the quiz — we'll show you the way that fits your life.

Take the 3-minute longevity quiz

Results vary and depend on following the protocol. Not medical advice. Consult your physician before any diet, supplement, or wellness change.