Our Method
Science-backed and drawn from Jorge's 30 years coaching celebrities and high-net-worth clients — plus more than 8 million readers across his 39 books, and his work with Oprah Winfrey, Steve Harvey, and Khloé Kardashian. One simple framework, built for guaranteed results. Jorge's Way.
Jorge's Way
Three steps. Eat for 8, sleep for 8 — and your belly goes first, not last.
Find your TRE* window.
Eat for 8, sleep for 8, and the rest just works out.
There's no clock to obey. We'll help you pick your custom 8-hour TRE* window. Just tell us when you wake up — and we'll build the rest of your day around it.
* TRE (time-restricted eating) triggers autophagy — your body's natural cellular renewal that melts visceral belly fat first. Read the studies →
Three ways to run your 8-hour window
Tell us when you wake up and we'll build your custom window — change it anytime.
Take the quiz on the homepage to get everything else customized to you and emailed to you.
Drink Zero Hunger Water.
Four sticks a day during your TRE* window to turn off hunger.
That's one stick every two hours — a steady drip of minerals that keeps the hunger switch off from your first bite to your last.
Most physical hunger isn't hunger — it's a mineral deficiency. Decades of low-salt advice and depleted soil leave the body short on potassium, magnesium, and sodium — the real regulators of physical hunger. Restore them, and the false hunger signal goes quiet. See the electrolyte science →
Minerals up, hunger down. We've also added a touch of glycine — a small bonus that helps you feel calm and satisfied.
Your belly goes first, not last.
With AI Jorge coaching included — free.
When you're not eating, the body switches to burning its own stores — and the most dangerous fat, the visceral belly fat, leaves first. Follow the protocol and you could lose up to two pounds a week. The framework is the program — stay with it, and your waist becomes your lifeline. Read the peer-reviewed studies →
Meet AI Jorge.
Part of our coaching brings artificial intelligence directly into your daily practice. Every morning — just a few minutes — you check in with AI Jorge to customize your fasting window, plan your meals, and work through anything that comes up that day. Three decades of coaching, distilled into one AI system that is always with you.
What you get: visceral fat loss, belly-first. Up to about two pounds a week when you follow the protocol.
One way. One framework. One quiz to start.
Take our 3-minute hunger control quiz — it sets your time-restricted eating window, the most effective way to lose visceral fat, the most dangerous fat of all.
Take the 3-minute hunger control quizResults vary and depend on following the protocol. Not medical advice. Consult your physician before any diet, supplement, or wellness change.